We created this piece like a vintage item which means that the ink cracking is a natural part of the process. The ink print is made to crack to create that vintage feel after a few washes. We recommend washing our garments inside out, in cold water, and hanging to dry. If you prefer the high-density printing to remain intact through the lifecycle of the garment, we suggest that any of your Madhappy garments with puff print be dry cleaned only. This will keep them in the best shape!